Whether promoting a club, small concert, arena concert, one-day music festival, multi-day music festival, fair, benefit, non-profit or profit event, these books are must-have references for your promoting toolbox.
Authored and edited annually by life-long producer/ promoter and author Hal Davidson, published by the Concert-Promotions Publishing Company, now you can benefit from Hal’s dynamic experiences promoting many concerts, music festivals, trade shows, circuses, ice shows, Vegas casinos, and as a winning marketer in the resort and travel industries! Many promoters have told us how instrumental these concert and music festival promoting books were in helping to make their events successful. The promoter and agent testimonials below are real. Rather than make expensive mistakes, learn how to promote concerts and music festivals, from a professional promoter, at a low price.
This concise book explains what you need to know to get started and manage a professional concert promotions company. It’s up to you and your level of is thoroughly updated annually to reflect the changing industry.
Now available in downloadable pdf by emailing firstname.lastname@example.org with your request after purchase. $39.50 for book only, $49.50 w/ emailed forms
Read about inside concert industry knowledge, how to start your promotions or production business. Learn how to negotiate talent buys, media buying, PR, writing releases, promotions, barter and co-promotions, radio & TV copy, contracting stage, sound & lights, venue rental, talent agent listings, security, industry contacts lists of information, concert and music festival business plans, marketing plans, proposals, sponsor letters, ticketing methods, stage layouts, production details, how to write a Press Release, web marketing, inside advise, industry standards, and far more. Both online and conventional marketing techniques and plans. Great book!
Find more in The Original ALL NEW 2015, 410 page HOW NOT TO PROMOTE CONCERTS AND MUSIC FESTIVALS BOOK, on the concert and music festival business, than in all other books and courses combined! This is the best-selling manual since 2000.
This phenomenal book known as the ‘Promotions Bible’ has grown as the concert and music festival industry has. This completely edited, enhanced and expanded 17th Edition explains in greater detail how to promote concerts and music festivals. Included in this huge book, you’ll find everything from the Simplified Concert Promotions Book, plus 200 pages exclusively on music festivals. Find detailed cost & revenue sheets, profit and ticket formulas, sponsor proposals, investor and talent agreements, talent buying instructions, administration, legal, accounting, both conventional and in depth online marketing, web marketing, media buying, security, staffing, festival site measurement formulas, site layouts and site production, stage production, fest site criteria, tons of facts, valuable contacts, community considerations and much, much more. It’s all here, everything you need to promote concerts or music festivals. One leads to the other! This manual is loaded with up-to-date information not available anywhere else!
Only available here, this full size format, 150 page book is all new for 2015. An incredible and hard-to-find compilation of concert and festival plans, proposals and contracts. This information is offered alone, and is not accompanied by any of the author’s notes or opinions about the information. You’ll have access to actual concert and music festival one sheet overviews, executive summaries, investor and venue contracts, vendor packets, sponsor proposal letters, investor proposals and more. This book is full of important documents every promoter wished they had in their reference library.
CONCERT PROMOTIONS PROPOSALS PLANS & CONTRACTS 150 Pages Hard Copy Only
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$148.50 ALL 3 BOOKS + CD
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I purchased your book "How NOT to promote concerts and music festivals" and must say that it provides a wealth of information. More so, than a formal education can offer in my opinion. It was basic and to the point coming from a professional in the music industry such as yourself and now it's become my bible for promoting future events. Thank you so much for your time and putting out a great reference tool. Bob DeSena, BYD Entertainment, LLC
Your book is the best resource in concert promotions I have ever read. Very informative, direct and gives the reader exactly what they need to know. I am getting into the club show business far wiser. I was amazed you were so available on the phone too, thanks for the help Hal. You answered all of my questions about some real concerns. Kevin Hunt, Ablaze Entertainment
The (concert-promotions) book has enlightened my eyes on the importance of putting together good budget projections. Also, how to map out and plan step by step what to do, how to prioritize the necessary steps needed to plan an event from start to finish, utilize a check-off list and make sure my contracts, booking agreements, permits, insurance, etc., are inclusive of the necessary documents needed for commitments for such events.
I find the book invaluable. You really can't put a prize tag on it because you, in a nutshell, mapped everything out for us future promoters. You've basically given us a blueprint to follow and if we do what you have suggested step by step, no doubt we will have a successful event every time and become the promoter we truly want to be.
I thank you for sharing your knowledge. Even though I have some experience and have promoted 2 concerts in the past, the book puts everything in perspective. Sometimes we know what to do but don't necessarily understand what should be done first. We either do things out of order which can be a strain or we forget to get certain documents needed, (dated and signed) and take someone's word for something and that certainly can turn out to be a disaster.
As a result of thoroughly reviewing and reading the book, I now know and understand the importance of planning. What should be done first, the importance of budgeting, the importance of a marketing plan. This book is basically a working bible for my business. I take it wherever I go to make sure I have all the bases covered when I am speaking on such items as; security requirements, venue rentals, insurance, budgets, and advertising for radio & television.
Whatever is required and needed in the business of promoting, it's covered in your book. In all honesty, as a women trying to compete in this industry and in addition, being a minority women, as a result of having this wonderful tool you've developed, I feel more confident and feel like I can conquer anything and walk out of a meeting in control.
My project proposals look more professional and are more likely to be funded as a result of this dynamic tool. Everything an investor could possible wonder about or ask about is covered and their questions are answered before they can even ask them.
The book is a jewel, priceless, I never leave home without it, right now it is my crutch. I can't say thank you enough. Darlene Hunt California Promoter
I read the whole thing and found it absolutely amazing! A very detailed book with a ton of pertinent information. Anyone that wants to do promoting for themselves or other bands - should read the book!
I think the book was great and honest. It wasn't just about the fun part and the payoff ...it explained all the down and dirty that goes into it!
Jeff Carter, Who's Ya Daddy Productions
The book's great, tons of information that I sort a knew but I realize that everything is a "make sure you cover your ass type situation". There is more than enough info there to put on a successful concert. Very informative and you shouldn't take a bath on the event if you follow it. Bill Horde, Canadian Promoter
"This is a solid reference manual" Pema Browne, Literary Agent
It is quite clear that a great deal of work has gone into this how-to regarding the proper running of concerts and festivals. We very much enjoyed studying it from the standpoint of what not to do and, if you did do it, how to get yourself out of it. Terry Dawson, ABACUS Literary Agency
For the first time anywhere, a major promoter exposes the underbelly of the music festival business. The brilliant plans for great festivals killed by really bad operators, usually by people with little experience, ability or honesty, all of whom one promoter counted on. The music festival industry ignores the brutal reality and refuses to confront the lack of ethics in festivals globally! The media will not tell you the truthful details, just their usually mistaken or intentionally skued view.
Read detailed promoter reports of the dirty details from festival proposals, promoter’s notes, legal notes and an active lawsuit. It’s enough to make you sick reading about the complete disintegration of ethics from people trying to enter into the festival business, or in the case of one supposedly experienced Oregon character, who showed little interest or degree of care in accommodating the promoter's needs. Read about people you need to stay away from. Names are listed.
All defendants named are in total denial of any wrong doing. In fact, all parties listed are guilty of Breach of Contract. But lies and stealing is happening to professionals trying to play by the rules every day all over the world. As the HOW NOT TO PROMOTE book outlines what to watch out for when promoting, WAR STORIES reveals factual music festival cases and the gruesome outcomes.
Not exposing them, would be dishonest. Truth prevails. Now you will know the truth.
By author/ promoter/ event producer Hal Davidson.
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HOW NOT TO PROMOTE CONCERTS AND MUSIC FESTIVALS©, HOW TO PROMOTE CONCERT SIMPLIFIED© and CONCERT PROMOTIONS PROPOSALS PLANS CONTRACTS© by Hal Davidson, 2000-2015 all rights reserved. Published by Concert Promotions Publishing Co., Rockville, MD, USA 20855. concert-promotions.net is the property of Hal Davidson, 2015 all rights reserved. The content and layout of this web site is the property of Hal Davidson. Commercial use or duplication is strictly prohibited. Written permission is required for use to sell or promote other promotional materials. Contact: firstname.lastname@example.org
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